AUTHORS ARE POSTING TIKTOKS TO PROTEST AI USE IN WRITING—AND TO PROVE THEY AREN’T DOING IT
In an increasingly digital world, the line between human creation and machine generation has become blurred, especially within the literary landscape. As artificial intelligence (AI) tools become more sophisticated, concerns are mounting across the writing and publishing industries. Authors, both traditional and independent, are finding themselves on the defensive, compelled to prove the authenticity of their work amidst a growing tide of AI-generated content. This pressing issue has spilled over onto social media, transforming platforms like TikTok into a vibrant battleground where writers are not only protesting the misuse of AI but also offering a transparent look into their very human creative processes.
THE RISING TIDE OF AI IN PUBLISHING: A THREAT TO AUTHENTICITY
The publishing market, projected to expand significantly by 2029, is experiencing an undeniable influx of content, partly fueled by the accessibility of self-publishing. However, this boom has coincided with a troubling rise in AI-generated “scammy rewrites” and “digitally fabricated authors.” These deceptive practices make it increasingly difficult for readers to discern genuine human-made content, leading to what some describe as an “AI-generated witch hunt” within the community. The sheer volume of AI-focused writing communities, such as the r/WritingWithAI subreddit with over 40,000 subscribers, underscores the scale of this shift and the potential for human authors to become a minority.
The primary concerns among authors are multifaceted:
- Intellectual Property Theft: Generative AI models are trained on vast datasets of existing works, raising questions about copyright infringement and the uncompensated use of human creativity.
- Quality Degradation: While AI can produce coherent text, many argue it lacks the nuance, emotional depth, and originality that define compelling human storytelling. The fear is a market saturated with “tropey, regurgitated romantasy sludge,” as one author puts it.
- Devaluation of Human Craft: If AI can churn out books quickly and cheaply, the painstaking effort, skill, and time invested by human writers may be undervalued, potentially impacting livelihoods and artistic integrity.
- Erosion of Trust: Readers are becoming wary, unsure if the stories they invest in are truly born from a human imagination or a sophisticated algorithm. This uncertainty undermines the unique bond between author and reader.
AUTHORS FIGHT BACK: THE TIKTOK PROTESTS
In response to these challenges, authors are leveraging TikTok, particularly the #WritersTok community, as a platform for protest and proof. This trend highlights a creative adaptation to a modern problem, turning a potential threat into an opportunity for engagement and transparency.
Victoria Aveyard, a New York Times bestselling young adult fantasy author, exemplifies this new form of advocacy. In a widely viewed TikTok, she silently but powerfully slams a massive, 1,000-page physical draft onto a table. The audible sigh that accompanies the weight of the manuscript, followed by quick cuts of her diligently annotating pages with pen in hand, visually communicates the immense human effort involved. Her on-screen captions, such as “Using GenAI to write a book doesn’t make you a writer, it makes you a thief,” speak volumes, reinforcing her stance against AI in writing. In another video, she directly addresses the issue, warning against using generative AI to “backdoor your way into a traditional publishing deal.” These posts, garnering hundreds of thousands of views, serve as both a statement and a defense. Aveyard emphasizes that showing a physical manuscript helps readers “conceptualize the scope and scale of work that goes into writing a book.”
Indie authors are echoing this sentiment. Ashley Godschild, author of “The Hunter and The Hunted,” asserts that while she doesn’t believe authors “should post ‘proof’… I would like to see more authors post their process and make it clear it’s without AI? Yes. Because I think we need to be loud and clear that it’s not welcome in this industry.” Inspired by Aveyard, Godschild posted a time-lapse of herself writing, explicitly stating it was “without the use of gen-AI” and declaring, “not a thief.”
Rachel Menard, another indie author, uses humor to underscore the human element. In her TikTok, she showcases multiple drafts of her manuscript, quipping that if she used AI, “It wouldn’t take me 78 drafts to get it done.” She eloquently articulates the essence of human writing: “Everyone has forgotten what makes a book good, and it’s the work that goes into it… If my characters don’t feel like real people, living real lives, with real problems, then I need to keep working on it.” This emphasizes the iterative, deeply personal, and often arduous nature of human creative work that AI currently struggles to replicate.
Quan Millz, a prolific indie “street lit” author with a massive TikTok following, adds a crucial dimension to the discussion. Accusations of AI use against him go beyond concerns of theft; they challenge the cultural authenticity embedded in his work. Millz, who is Black, highlights AI’s limitations in capturing the nuances of African American Vernacular English (AAVE) and its tendency to censor adult themes prevalent in his genre. He recounts his experiments with AI for writing, noting its inability to “capture the essence of just how Black people talk.” While he utilizes AI for book covers, he firmly rejects its use for writing, stating, “There’s no way in hell you’re going to get any of these AI models to really capture the essence of just how Black people talk.” His experience underlines that human cultural fluency and lived experience are unique selling points that AI cannot replicate. Despite his belief in the importance of transparency, Millz has chosen to limit live writing sessions, finding that constant interaction with commenters hindered his creative flow. This illustrates the delicate balance authors must strike between engagement and protecting their artistic process.
THE EVOLVING LANDSCAPE OF THE WRITING INDUSTRY: RISKS AND OPPORTUNITIES
The rise of AI presents both disruptive challenges and unforeseen opportunities within the writing and publishing ecosystem. Understanding these shifts is crucial for anyone navigating the future of creative industries.
JOBS AT RISK
While the fear of AI replacing all human writers might be exaggerated, certain writing roles and tasks are indeed vulnerable to automation:
- Formulaic Content Creation: Jobs focused on generating high volumes of repetitive content, such as basic news summaries, product descriptions, or SEO-driven articles with minimal originality, are highly susceptible.
- Drafting and Brainstorming for Simple Concepts: AI can quickly generate initial drafts or ideas for straightforward concepts, potentially reducing the need for human input at the very early stages of less complex projects.
- Basic Copyediting and Proofreading: While human editors will always be needed for nuance, AI tools can perform preliminary checks for grammar, spelling, and basic syntax, streamlining the initial stages of editing.
- Entry-Level Technical Writing: Producing straightforward manuals or reports that follow a strict template could be partially automated.
NEW JOBS EMERGING
Paradoxically, AI’s integration into creative fields is also fostering a demand for new skill sets and roles:
- AI Prompt Engineers/Content Curators: Professionals who specialize in crafting effective prompts to guide AI models to produce desired, high-quality, and nuanced output. They act as “AI whisperers.”
- AI Ethicists and Auditors: Experts dedicated to ensuring that AI-generated content is fair, unbiased, ethically sourced, and does not infringe on intellectual property rights. They will also be crucial in developing and implementing detection methods.
- Human Authenticity Marketers: Specialists who help authors and publishers emphasize the human origin and unique value of their content, building trust with audiences who prioritize genuine creativity.
- Hybrid Content Creators: Writers who expertly blend AI tools into their workflow for research, brainstorming, or initial drafting, but retain full creative control and apply significant human refinement.
- AI-Assisted Publishing Platform Developers: Engineers and designers creating tools that help authors, editors, and publishers manage AI workflows, detect AI content, or protect human works.
- Specialized Editors and Story Architects: As AI handles more basic tasks, human editors can focus on higher-level storytelling, character development, emotional resonance, and cultural specificity—areas where AI currently falls short.
ESSENTIAL SKILLS TO SUCCEED IN THE AGE OF AI
To thrive in this evolving landscape, writers and publishing professionals must cultivate a blend of traditional literary skills and new, AI-centric competencies:
- Unrivaled Creativity and Originality: The ability to generate novel ideas, craft truly unique narratives, and develop distinctive authorial voices that AI cannot replicate.
- Critical Thinking and Nuance: Understanding subtle human emotions, cultural contexts, philosophical depths, and complex themes that go beyond mere pattern recognition.
- Adaptability and Lifelong Learning: A willingness to continuously learn about new AI tools, understand their capabilities and limitations, and adapt workflows accordingly.
- Prompt Engineering and AI Literacy: The skill to effectively communicate with AI models, asking the right questions and providing clear instructions to achieve desired results, along with a foundational understanding of how AI works.
- Human-Centric Storytelling: An emphasis on authentic human experiences, relatable characters, and emotional connections that resonate deeply with readers. This is the core of what AI struggles to simulate.
- Verification and Fact-Checking: Given AI’s propensity for “hallucinations” (generating false information), human oversight in fact-checking and accuracy becomes even more critical.
- Community Engagement and Brand Building: As seen with the #WritersTok movement, directly connecting with readers, sharing the human process, and building a transparent brand can differentiate human authors.
- Legal and Ethical Awareness: Understanding copyright law in the age of AI and advocating for ethical uses of technology in creative fields.
THE PATH FORWARD: EMBRACING AUTHENTICITY IN THE DIGITAL AGE
The authors’ protests on TikTok are more than just a momentary trend; they represent a fundamental assertion of human value in an increasingly automated world. They are reminding readers that behind every truly impactful story is a human mind grappling with ideas, emotions, and the messy, beautiful process of creation.
Moving forward, the publishing industry and its readers will likely see a continued push for authenticity. This may involve:
- Increased Transparency: Publishers and authors may adopt clear disclosure policies regarding the use of AI in content creation.
- Advancements in AI Detection: While currently imperfect, technology for identifying AI-generated text will likely improve, providing tools for authors and readers to verify originality.
- Emphasis on Human-Curated Content: Platforms and publications might increasingly highlight and promote content explicitly created by humans, possibly with “human-verified” labels.
- Strengthening Copyright and Intellectual Property Laws: Legal frameworks will need to evolve to protect creators in the age of AI, potentially setting precedents for how AI models can be trained and how their outputs are used.
- Cultivating Human Connection: The very act of authors sharing their processes on TikTok fosters a deeper connection with readers, transforming the often solitary act of writing into a shared, transparent experience. This communal aspect could become even more vital.
As Quan Millz eloquently puts it, “there’s something else transcendent about the human experience, something mystical that we just don’t know about yet, and you can feel that through the arts.” This “something amiss” in AI-generated text is precisely what human authors are fighting to preserve and highlight. The future of writing will not be about whether AI exists, but how humanity leverages its tools while fiercely safeguarding the irreplaceable spark of human creativity and connection that defines true storytelling.